A cikin nunin nuna haɗin kai da goyan baya, fitattun fitilu na dandalin Times kwanan nan sun sami sabuwar manufa. A daren jiya, Salomon Partners Global Media tawagar, tare da haɗin gwiwa tare da Ƙungiyar Talla ta Waje ta Amurka (OAAA), sun shirya liyafar hadaddiyar giyar yayin taron NYC Outdoor. Taron ya yi maraba da shugabannin masana'antu don shaida tasiri mai tasiri na "Roadblock Cancer", wani babban allon talla na Times Square wanda aka sadaukar don wayar da kan jama'a da kudade don rayuwar Memorial Sloan Kettering Cancer Center.
Yaƙin neman zaɓe na Kan Titin yana canza allon tallan LED na Times Square zuwa zane na bege da juriya. An san su don iya ɗaukar hankalin miliyoyin, waɗannan manyan nunin dijital suna nuna saƙonni masu ƙarfi da abubuwan gani waɗanda ke nuna mahimmancin tallafawa bincike da jiyya. Lamarin ya wuce liyafa na gani kawai; kira ne zuwa ga aiki, yana kira ga jama'a da su shiga cikin abubuwan "Cycle for Survival" da ke faruwa a fadin kasar.
"Cycle for Survival" jerin keɓaɓɓun masu tara kuɗi ne na cikin gida waɗanda ke amfana kai tsaye Cibiyar Ciwon daji ta Memorial Sloan Kettering. Kudaden da aka tattara ta waɗannan abubuwan suna da mahimmanci don haɓaka bincike da zaɓuɓɓukan magani don cututtukan daji da ba kasafai ba, waɗanda galibi ke samun ƙarancin kulawa da kuɗi fiye da nau'ikan gama gari. Ta hanyar yin amfani da babban hangen nesa na dandalin Times, taron yana da nufin isa ga masu sauraro da yawa da kuma ƙarfafa su su shiga cikin yaki da ciwon daji.
Baya ga allunan tallace-tallacen LED na Times Square, nunin LED a kan rufin motocin haya a ko'ina cikin birnin kuma yana taka muhimmiyar rawa wajen fadada sakon. Ana ganin waɗannan tallace-tallacen ta wayar hannu da masu zirga-zirga da masu yawon buɗe ido da yawa, wanda ke ƙara fadada isar kamfen. Haɗin kai tsaye da dandamali na talla yana haifar da cikakkiyar hanya don wayar da kan jama'a, tabbatar da cewa saƙon bege da goyan baya ga binciken cutar kansa ya mamaye manyan titunan birnin New York.
Taron ya wuce biki, taro ne na shugabannin masana'antu waɗanda ke da sha'awar yin amfani da dandamalin su don kyautata zamantakewa. liyafar hadaddiyar giyar ta ba da dama ta hanyar sadarwa da haɗin kai, kuma masu halarta sun ba da ra'ayoyi kan yadda za a ƙara yin amfani da tallan waje don haɓaka ayyukan agaji. Haɗin kai tsakanin al'ummar talla da shirye-shiryen kiwon lafiya kamar Circle of Survival yana ɗaukar ƙarfin aikin gama kai don magance matsaloli masu mahimmanci.
Hasken haske na dandalin Times yana yin fiye da alamar tashin hankali na rayuwar birni; suna wakiltar hadaddiyar gaba wajen yakar cutar daji. Shirin Katange Ciwon daji yana tunatar da cewa yayin da yaƙi da cutar kansar da ba kasafai ba na iya zama ƙalubale, ba abu ne mai yuwuwa ba. Tare da goyon bayan al'umma, sabbin dabarun talla, da sadaukarwar kungiyoyi kamar Memorial Sloan Kettering, akwai fatan cewa ƙananan rayuka za su iya shafar wannan cuta a nan gaba.
Haɗin gwiwa tsakanin Salomon Partners' ƙungiyar watsa labarai ta duniya, OAAA, da Memorial Sloan Kettering ta hanyar yaƙin neman zaɓen Ciwon daji yana ba da haske ga ikon canza talla. Ta hanyar yin amfani da dandamali masu ban sha'awa kamar allunan tallace-tallace na Times Square LED da nunin rufin motar haya, ba wai kawai wayar da kan jama'a suke ba, har ma suna ba da ƙwarin gwiwa a cikin yaƙi da cutar kansa. Yayin da muke duban gaba, tsare-tsare irin wannan suna tunatar da mu cewa tare, za mu iya haskaka hanyar zuwa duniyar da cutar kansa ba ta zama babban abokin gaba ba.
Lokacin aikawa: Oktoba-18-2024
